Mr. Johnson has branded his agenda “Build Back Better,” the same slogan President Biden uses for his infrastructure legislation (both adopted it around the same time last year). Unlike Mr. Biden, the prime minister riffed on the line, adapting it to describe the return of beavers to British rivers (“Build Back Beaver”) and beef exports to the United States (“Build Back Burger”).
How is this not The Onion?
Mixing self-deprecating humor with historical and literary references, gleeful jabs at the opposition and a populist appeal to social issues, Mr. Johnson reinforced his status as the Conservative Party’s all-purpose cheerleader.
aka universal clown.